Lead Strategy

• Brief Interpretation: Comprehends client strategy and research questions, and able to turn their uncertainty into your compass for investigation (able to formulate productive questions).

Research:

• Performs robust and diligent intel gathering from across the web and with resources, pulling disparate signals together to make sense of cultural change
• Identifying and researching potential Creator partners based on their influence, reach, and alignment with the brand’s values and target audience
• Staying up-to-date with industry trends, best practices, and emerging platforms and technologies related to KOL partnerships.
• Data Analysis: Mining data and producing fresh insights through the use of Walee’s Influencer tech-stack.
• Storytelling: Authors and designs logical presentation narratives to illustrate insights and informed client direction with complete ease.
• Relationships: Fosters communication across project teams and with clients by presenting, and discussing the application of your strategy work
• Accepts increased responsibility and independence in carrying out important projects and becomes a valued contributor to the team.
• Works closely and collaboratively with the creator management team to nurture ideas; is seen as a “go-to” person for creative & content.
• Actively contribute to conversations and discussions. We get paid for our point-of-view, and every opinion is an opportunity to learn… so share them!
• Be the catalyst that rallies a team together to solve a problem and inspires their colleagues through examples, case studies or thought starters.
• Be brave and advocate for different ways of doing things.

• Minimum 5 years relevant experience (with a clear focus on digital creative strategy), prior agency experience preferred.
• You are a creative and strategic thinker able to connect our client’s goals through a logical approach. You can take a complex concept and present it in a way that is easy to understand.
• Experience working with, and translating, data and culture into meaningful insights that inspires creative decision.
• Creative problem solver with deep experience working with cross functional teams and the ability to provide concise, clear, and actionable creative direction / feedback.
• Savvy with words, images, graphs/charts to create a polished presentation with a compelling storytelling flow that hooks listeners and brings the strategy to life.
• Experience with regional, multi-market campaign work is a plus.

Market-competitive remuneration and benefits based on seniority and contribution.